What Kind Of Blog Are You Building?
Are you burying links on your site in hopes of tricking readers into buying something?
Do your titles suggest one thing to them but you completely flip the tables and offer them something else?
Do you use the word FREE but hide the actual freebie?
Do you offer a recipe and then bury it so far in the advertisement infested content that no one can find it?
I submit to you that you don’t have a blog built on a solid foundation if you do these things to your readers.
It’s a completely selfish approach to offer one thing and then give them another in hopes of them buying something from you or clicking one of your ads yet so many are doing this.
Is Your Traffic Diversified or Heavily Relying On One Source?
Oh yes, I see the promises of MASSIVE TRAFFIC from lifestyle bloggers, I do.
But massive traffic isn’t exactly solid traffic.
I mean sure, its getting them a lot of money in ad revenue right?
They put up pretty pictures on Pinterest and pin their lives away to get people to click through, I get it.
That’s not a blog on a solid foundation though, it’s a house of cards.
I’m no prophet or anything but I can’t shake this strong feeling that something is going to happen to Pinterest.
I don’t know what. But I get these warnings every once and awhile and I listen.
If you’ve been around blogging a number of years like I have, you know that you can’t rely on ONE source of income or traffic.
Be it Pinterest, Facebook, your email list, Google – you have to diversify!
It’s easier to diversify when you have a REAL blog built on a solid foundation.
You’ll get traffic from all over the place because you’ve built a solid blog full of VALUABLE information that people read and share.
Printables and freebies have their place but it shouldn’t be the foundation of everything you have on a blog either.
Everything shouldn’t feel like a trap!
I heard a woman, just a random woman saying she doesn’t go on Pinterest anymore because most people lie …
How many bloggers bury the recipe or hide the link to the download or whatever in hopes of getting something else out of the reader?
It’s okay to make product suggestions, we love that, but don’t hide the recipe they came for, we don’t love that.
Many are just hoping for a really great pin to bring them all sorts of traffic so they can perhaps trick a percentage of those people into clicking something on their site.
Advertisers may be lining up now but when your house of cards tumbles, you won’t have anything but sand.
Is your blog the best it can be?
I see Julia in our VIP group and I think, wow!
Here’s a girl with valuable information on her site that helps people and DANG!!! It’s all TARGETED to one specific micro niche!
People land on her site and everything there is useful and targeted at their needs.
They came for natural sleep, that’s all they get – natural sleep remedies – and damn good ones!
She gets traffic from all sorts of sources, it’s not all Pinterest, it’s not all Facebook, it’s a mix.
She has a group on Facebook, she has an email list, she has people who genuinely love her content!!
Google loves her content because it’s relevant and laser focused.
She out ranks big dudes like WebMD!
Because she’s targeted and she’s offering REAL HELP!
She’s not out there with deceptive titles for click bait.
She’s not burying her resources in a sea of advertisements (even though she does use ads).
When Pinterest falls (everything does, Newtons Law), where will you be?
Is your blog going to stand when Pinterest is washed away like sand?
Facebook took a hit already and many were crushed… would that be you if Pinterest did the same?
Think about it for awhile…
Are you targeted?
Are you pinning your hopes on quicksand OR you working towards building a rock solid foundation with an honest readership that loves your stuff?
Too many “bloggers” are taking advantage of a system that is going to collapse… will your blog stand?
I think it’s better you think about these things now, before they happen and start making the changes towards making your blog the best it can be.
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